The "PILOT PROJECT"!

What Happens in Bulgaria Does Not Have to Stay in Bulgaria

The first initiative that proves what is actually possible...

A sound that demands experience

The music itself sets the bar high. It is a deliberate and uncompromising combination of
dark electronic aesthetics inspired by Depeche Mode, among others, fused with the weight, precision, and power of metal.

This is a musical space that does not tolerate amateurism. The balance between electronics and heaviness is unforgiving. One wrong decision – the wrong producer, the wrong workflow, the wrong environment – and the entire expression collapses.

That is why the choice of producers has been critical. The project is shaped by producers rooted in what is internationally known as The Gothenburg Sound – not merely as a genre, but as a way of working. A tradition defined by discipline meeting emotion, melody coexisting with aggression, and quality always placed above shortcuts.

Six months of groundwork – before entering the studio

This project did not begin in the studio. It began more than six months ago.

During this time, we have worked methodically with:

• artistic identity

• musical direction

• material development

• structure and sequencing

This preparatory phase is often invisible, but it is the difference between a serious project and a speculative one. When we enter the studio, we do so with clarity and control – not with vague hope.

Why this requires an external driver

This project is driven by me because I bring experience, international perspective, and networks that are not yet structurally available locally. This is not a criticism of Bulgarian artists or creatives – the talent is here. What is often missing is access to processes that have been refined over decades in mature music markets.

My role is not to replace local competence, but to act as a bridge.

I am here to teach, not just to deliver. To show how international projects are built in reality: how decisions are made before money is spent, how risk is reduced through preparation, and how credibility is built step by step.

Working from the outside in

A defining principle of this project is that we work from the outside in.

Most local projects are built from the inside out: local validation first, international ambition later – if it ever comes. In smaller markets, this often leads to compromise long before true potential is reached.

We have chosen the opposite approach.

From the very beginning, this project has been framed by international benchmarks: global production standards, internationally proven collaborators, export-ready formats, and long-term scalability.

This does not dilute the Bulgarian identity.
It protects and strengthens it.

Outside-in is not extraction.
It is circulation.

Knowledge moves outward, gains perspective, and returns with greater value.

A real exchange between Scandinavia and Bulgaria

This is not cultural export. It is exchange.

Scandinavia contributes:

• structure and process

• international production discipline

• long-term strategic thinking

Bulgaria contributes:

• raw creativity

• emotional depth

• courage and originality

• an unfiltered artistic voice

The pilot project exists to prove that these elements do not compete – they amplify each other.

The EP – first delivery, not the final goal

The EP is the concrete outcome of the first phase. Not as a limitation, but as focus. It serves as a concentrated calling card to the international landscape: clear identity, clear ambition, clear quality.

But the EP is only the beginning.

The project is built in modular stages:

1. Preparation and identity

2. Studio recording in Sweden

3. EP release

4. Evaluation, learning, and next phase

This structure makes the project scalable, transparent, and repeatable.

Does the project cost money?

Yes. And it must.

Professional studios, top-level producers, travel, accommodation, preparation, production time, and a serious release infrastructure all involve real costs. Quality cannot be built on shortcuts.

What matters is how these costs are handled.

👉 Thanks to sponsors, the first phase of the project is fully secured and financially in place.

This means:

• the studio phase in Sweden is confirmed

• the producers are contracted

• the EP production is financed

• the work can proceed without artistic or technical compromises

This financial stability is not a luxury – it is a prerequisite.

Why this is a PILOT PROJECT

This initiative is intentionally defined as a PILOT PROJECT.
Not because it is small or uncertain, but because it is the first fully executed example of what becomes possible when international standards are applied from the very beginning.

A pilot does not only aim to succeed – it aims to show the way.

This pilot:

• proves a cross-border working model

• documents a repeatable process

• reduces risk for future sponsors and institutions

• creates confidence for artists and creators who follow

What sponsors and institutions receive in return

Support is not about logos.

Supporters gain:

• access to real-world insight into international cultural production

• lectures and conversations with substance, involving multiple successful cultural entrepreneurs, not only myself

• participation in unique meeting spaces between culture, business, and public institutions

• involvement in a living case study with measurable outcomes

This makes the pilot low-risk, high-learning, and long-term in value.

Culture as infrastructure, not decoration

Supporting this project is not about sponsoring music.
It is about investing in:

• competence transfer

• international positioning

• creative industries as growth engines

• people capable of building future cultural structures

The first that shows the way

This pilot project exists to demonstrate something very simple – yet often underestimated:

What is created in Bulgaria does not have to stay in Bulgaria.
International quality is not a dream – it is a process.
With the right structure, experience, and support, new paths open.

PILOT PROJECT is not just a label.
It is a reference point.
A proof of concept.
A starting line.

And because the first phase is already secured, this is no longer a plan.

It is already in motion.